Chasing 100 – The Mysterious Wine Ratings Explained

by Rhonda Turner

  

 Wine ratings were first introduced in the 1980s by Robert Parker and The Wine Advocate to make wine more understandable for the general consumer. While not the only rating method, his 100-point system is considered the gold standard for rating wine.

Wine Ratings Explained

Logically, a low-scoring wine is a bad bottle, and a high-scoring wine is considered a good bottle. 

But that’s not exactly what the point system means. There is no guarantee that you will like the taste of a high-scoring bottle. And you may find that a lower score is more enjoyable.

That’s because wine ratings don’t indicate flavor. Quality and typicity – what is typical for a region – determine a wine’s score. Critics determine how much a particular wine ‘typifies’ a given style and region. 

The Famous 100-point Scale

Believe it or not, the 100-point Scale starts at 50 points. But, honestly, who would want to buy a failing wine? Many wine critics will not review or rate wines below 80 points. 

Here is the breakdown of the point scale

Other wine rating systems include the 5-Point Scale endemic to South African wines and the more academic 20-Point Scale.

The 20-Point Scale

Viticulturists at the University of California Davis designed this wine rating system to assess a wine’s color, aroma, and flavor. It also rates a wine’s technical traits — sugars, tannins, and acidity. 

Most notably, Jancis Robinson and Decanter Magazine both use the 20-point Scale.

   20 Truly exceptional  

   19 A humdinger  

   18 A cut above superior  

  17 Superior  

   16 Distinguished  

   15 Average  

   14 Deadly dull  

   13 Borderline faulty or unbalanced  

  12 Faulty or unbalanced

 

Regardless of the method, no rating system or wine critic is perfect. 

Generally, a 90-point wine should be well-made, with complex flavors, noticeable aromas, and a balanced structure. Highly rated wines are often more expensive than others in the same category — especially if the wine has scored high through several vintages.

But why are some high-scoring wines inexpensive? Probably because the wine brand or variety is waiting to be discovered. A bottle’s price is determined chiefly by name recognition, production, and distribution costs. A vineyard’s ownership and neighbors can also affect cost. For example, a highly rated Argentine Malbec is priced significantly less than an equally rated American blend. Argentina’s wine is simply less expensive than American wine, so even the best bottles are a bargain.

So why have a point system? Because it is a brilliant sales and marketing tool. Most wine stores carry only 80-point wines and above and even dedicate entire areas to 90+ wines.

A point system is also a good starting point for novice wine drinkers. It can provide a reference for those interested in great wines but have not mastered vinology’s seemingly endless complexities. 

Related: How to Find the Right Wine at the Store

The Problem With Ratings

Wine scores are just a number. There is even a bit of a bell curve in their final calculations resulting in different scores between publications for the exact same vintage. In fact, all of the rating systems are somewhat subjective – reinforcing preferences. This is not to say that number ratings are bad or misleading. They are not. It is just that a point or star system only tells so much about the wine. 

When looking for a new favorite or just exploring, start with a rating, and do some research. Because unless you know whether you like that grape, the process, the region, or even the brand, a number will not tell you if you will enjoy the wine. The best way to discover a perfect 100-point wine is to constantly learn, roam, and explore all that is wine. And taste. Above all, taste.



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