Florence Vineyard – starting a new American Viticultural Area

Overview

Join us for a special virtual tasting with a California wine pioneer, Jack Florence, jr. Jack planted the first Zinfandel wines in what would become the new Rockpile AVA in 1994, bringing cuttings from the famous St. Peters’ Church vineyard, and working with Kent Rosenblum to produce wines that immediately garnered attention. Jack went on to plant several neighboring vineyards through the 1990s, using the same clone of Zinfandel, and resulting in the Rockpile appellation having such a consistent and recognizable character, that calls began for the creation of a new appellation (AVA).